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15below and Jambojet launch automated pre-departure notification service

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Low cost carrier Jambojet has launched a new pre-departure notification service to streamline operations within the business and enhance passenger experience following a partnership with 15below.

The automated pre-departure notifications will allow Jambojet to communicate pre-flight information such as online check-in times, cross-sell baggage and seat selection options to customers via email and SMS.

The launch is part of a five year partnership the low cost carrier signed with 15below to provide a range of passenger notifications modules. The automated pre-departure notification follows the successful launch of the first model of the automated disruption notification.

Jambojet CEO Willem Hondius said: “We are investing in personalised passenger communications to ensure we continuously improve our service offering in order to achieve growth in the business as well. The launch of this module is an exciting step forward for Jambojet and which will go a long way in enhancing our customers’ experience.”

As well as essential pre-flight information, the personalised emails will also include ancillary offers to drive additional revenue streams, together with destination-specific weather forecasts.

The partnership with 15below is designed to support Jambojet’s ambitious growth plans – by building long-term customer loyalty through enriched experiences, whilst keeping operating costs to a minimum, as is the model of the business.

“Our partnership with Jambojet is growing from strength to strength and we’re honoured to be working with the carrier. The launch of its pre-departure services is sure to raise the benchmark within the African market, illustrating that personalised communication really is key to delivering a great passenger experience and value for business. We look forward to continuing our work with Jambojet, and to be part of their success story,” 15below CEO and Co-Founder Nicholas Key said.

Earlier in the month the low cost carrier launched a fare freezing feature that allows passengers to hold a booking for up to 24 hours in addition to announcing a code share agreement with Kenya Airways to operate on the Malindi route.

Currently, Jambojet flies to Nairobi, Mombasa, Kisumu, Eldoret, Malindi, Ukunda and Lamu towns. In the two years of operation, the no-frills low cost brand of Kenya Airways has been credited for promoting local tourism as well as enhancing economic growth in business hubs across the counties, recording undeniable business growth, having flown over one million passengers.

 

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